We are delighted to provide our customers with comprehensive information and helpful guidance about pearls. We are here to help you reach the best pearl jewelry shopping choices and invite you to browse our educational pages. Learn all there is to know about one of the most intriguing gemstones in the world, from pearl types to unique characteristics.



Zoara wants to ensure that you are well informed about our products before you take the leap and make a purchase. When browsing our selection of pearl jewelry, you may find you have questions and concerns regarding pearl care, pearl settings or pearl selection. For this reason, we have created our pearl education pages which offer information about the most popular pearl varieties, pearl grading, pearl characteristics and more.
When shopping for Pearl Earrings, Pearl Necklaces, Pearl Rings or Pearl Bracelets, we recommend you weigh the luster, color, shape, surface and size of the pearl with the price and industry standard. Of course, never neglect your personal taste. Many times, people may prefer shapes or colors that aren't as rare and therefore aren't as valuable. This doesn't mean that these pearls aren't as beautiful. There is something eye catching and striking about baroque pearls (pearls that have an irregular shape) despite the fact that they are considered to be less valuable than round pearls. Pearls of different colors also hold appeal for different customers. So don't be persuaded to purchase round, white, pearl earrings if you were really intrigued by baroque, black pearl earrings.
Once you purchase your pearl jewelry, you may find that you are unsure of how to keep it looking like new. Pearl jewelry is not only classy, but it is also extremely precious. Because pearls are organic gemstones, they are slightly more fragile than other Gemstones. This means that you need to take special care when wearing pearls, storing pearls and cleaning any item of pearl jewelry. Nevertheless, keeping your jewelry shiny and clean is relatively easy and simple. Zoara is proud to provide you with suggestions regarding pearl care that don't require the purchase of cleaning solutions, cleaning tools or other products.